External Communication

Term explanation  •  Category Communication

Definition and meaning

External communication is the exchange of information between two organisations. For example, it can be an exchange with customers, clients or traders. Feedback from a customer also counts as external communication.

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Other glossary terms

Internal Communication

Internal communication is particularly important for corporate communication. It communicates important information from leadership to staff so that they can do their jobs in the best possible way and work processes run well.

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Audience Demographics

Audience Demographics are the characteristics of listeners like age, gender, cultural backgrounds, group affiliations and educational level. The speaker has to consider all these characteristics when adapting to an audience.

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Animations in PowerPoint

Animations in PowerPoint are visual effects that are applied to different items like graphics, title or bullet points, instead of the slides. There are many different animations like: Appear, Fade, Fly in.

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Classroom Communication System (CCS)

A Classroom Communication System allows students and teachers to communicate efficently online. It improves students' engagement as they are animated to ask questions, give feedback and take notes. There are various companies that offer CCS solutions.

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