B2C Events

B2C Events

Term explanation

Definition and meaning

B2C events (business-to-consumer events) are organized experiences designed to engage end consumers directly — such as product launches, brand activations, pop-up experiences, festivals, or public demonstrations. Unlike B2B events, B2C events prioritize emotional connection, entertainment, and brand perception over formal knowledge exchange. They are used to build brand awareness, drive purchase consideration, and create memorable experiences that consumers associate with a product or brand.

LIZ AI ensures B2C event presentations are visually consistent and always on-brand — at every touchpoint. Automatic brand protection and data updates keep your consumer-facing message sharp, accurate, and compelling.

Learn more →

Other glossary terms

Prompt-to-Deck

Prompt-to-deck describes the process of generating a complete presentation from a short natural language instruction. The user provides a prompt — a topic, goal, or brief description — and a generative AI system produces a full slide deck including structure, content, and layout. Advanced prompt-to-deck systems go beyond simple templates: they pull in live data, apply brand guidelines automatically, and produce results comparable to a full AI presentation maker. The term is used interchangeably with "text-to-presentation."

Learn more

Slide Master

To create your own Template in PowerPoint it is best to use the Slide Master. After updating the Slide Master with your design, all slides (fonts, colours, images, …) adapt to those of the Slide Master.

Learn more

Normal view (slide view)

Normal View is the default editing mode in Microsoft PowerPoint. It displays the current slide in the center panel, a thumbnail panel on the left for navigating between slides, and a notes panel at the bottom for speaker notes. Normal View is where most presentation editing takes place — adding content, formatting text, inserting images, and adjusting layouts. It provides a clear, work-focused interface for building and refining individual slides.

Learn more

Social Events

Social events in companys can be to celebrate an anniversary or to bond better as a team. They should address the personal interests of employees and revolve around things like entertainment and food.

Learn more

Top blog articles
More posts

10 interesting and unknown Facts about Microsoft PowerPoint

English Presentation Structure (Introduction, Closing) & useful Phrases

Microsoft-Partner Logo

Official Partnership

SlideLizard is an official Microsoft-Partner

Find us in the Microsoft-Partner network