Audience Demographics

Term explanation  •  Category Presentations

Definition and meaning

Audience Demographics are the characteristics of listeners like age, gender, cultural backgrounds, group affiliations and educational level. The speaker has to consider all these characteristics when adapting to an audience.

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Other glossary terms

Valedictory Speech

A valedictory speech is given in order to say goodbye, usually at graduation. It should inspire listeners and functions as a send-off into "real life".

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Persuasive Presentations

A persuasive presentation is made, for example, to introduce an amendment. There are usually several options to choose from. It is particularly important to provide good arguments and reasons.

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Informal Communication

informal communication can be used when talking to your friends or your family

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Concept Presentation

In a concept presentation, you have to give general information as well as try to convince the audience with good arguments and deliver a solution concept.

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